Buy Fishing Lures

This is your go to weedless jumpfrog. The hammerhead topwater frog has great casting distance and a good topwater dribble. Jump frogs generate so m...

The Big EZ swimbait is a tantalizing treat for any fish. Measuring a full 5" long it has an excellent profile in the water. The segmented tail prov...

The EZ Swimmer is the little brother to the Big EZ. Measuring 4.25" long it has an excellent profile in the water. The segmented tail provides plen...

The ERF Jump Frog has a tight irresistible bop, it is constructed on a tough resin. Length: 5 cm | 2 in Weight: 12 grams Hooks: 2x Strong Mustad 2...

Each jump frog is carved and tuned by hand. They have an unmatched topwater action that lure explosive strikes. Their wood body is extremely durabl...

Avenger Glass Minnows are fluke killers! Whether you are drifting the back bay with light tackle for doormat flounder, or hitting your favorite wre...

The EJF Micro allows you to match the hatch with a smaller bait. However, it has big topwater action. Bopping quickly on the surface with quick rep...

The X-Move is designed with a segmented tail. One of its best qualities is that it can be rigged many different ways. The X-Move can be used with a...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plasti...

Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers h...

The Samba Pencil sinks slowly allowing you to dial in and work the bait at the depth the fish are. The slow sinking action of the lure replicates a...

Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers h...