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The EZ Swimmer is the little brother to the Big EZ. Measuring 4.25" long it has an excellent profile in the water. The segmented tail provides plen...

The Big EZ swimbait is a tantalizing treat for any fish. Measuring a full 5" long it has an excellent profile in the water. The segmented tail prov...

C.A.L. Shad Tail is a mainstay for probing waters from inches deep to ocean depths. Made in many popular colors or our own custom color combos, the...

Larva is an imitation of dragonfly larvae which has proven to work for all seasons. If you are confused with classification of this lure, we believ...

Raider is a realistic soft plastic imitation of shellfish, a lure so enthralling that it is a death sentence for any type of predatory fish which d...

There are numerous soft plastic worm baits offered on the market with the majority of them being long, thin baits designed for catching active pred...

The Gambler TZ Swimmer is perfect for those times when bass are keying on smaller baitfish. It channels the great thumping action and lifelike prof...

For Gambler fans this is the EZ Swimmer with more vibration.Featuring a fully ribbed body, the Gambler EZ Vibez Swimbait provides subtle undulation...

Vudu E-VS35R-14-07 Rattler Shrimp 3.5", 1/4 oz, Rootbeer

The Gambler TZ Swimmer is perfect for those times when bass are keying on smaller baitfish. It channels the great thumping action and lifelike pro...

Vudu E-VM55-112 Mullet, 5.5", 1 oz Gold Flake/Black Back

DOA FSH3-3P-305 Shrimp Lure, 3" 1/4 oz, Nite Glow, 3/Pack

Vudu E-VM55-112 Mullet, 5.5", 1 oz Gold Flake/Black Back

DOA FSH3-3P-404 Shrimp Lure, 3" 1/4 oz, New Penny, 3/Pack

DOA TZR14-330 TerrorEyz Jighead 1/4 oz, Pearl, 3/Pack

DOA FSH3-3P-312 Shrimp Lure, 3" 1/4 oz, Near Clear, 3/Pack

DOA TZR14-304 TerrorEyz Jighead 1/4 oz, Rootbeer/Gold Glitter

The ORIGINAL D.O.A. 3" Shrimp and its big brother, 4" Shrimp. The durability and versatility of D.O.A. Shrimp is still "the gold standard" in artif...

Vudu E-VS35R-14-08 Rattler Shrimp 3.5", 1/4 oz, Gold

DOA TZR14-310 TerrorEyz Jighead 1/4 oz, Pearl/Red Head, 3/Pack

DOA TZR14-340 TerrorEyz Jighead 1/4 oz, Pearl/Black Back, 3/Pack

DOA TZR14-313 TerrorEyz Jighead 1/4 oz, Gold Glitter, 3/Pack