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FREE SHIPPING ON $75+ U.S. ORDERS • EXCLUSIONS APPLY

Buy Fishing Lures

  • Original price $ 4.79 - Original price $ 4.99
    Original price
    $ 4.79
    $ 4.79 - $ 4.99
    Current price $ 4.79

    Zoom Super Fluke 5 in

    Zoom

    The deep belly of the Super Fluke causes it to dart, glide and knuckleball through the water, while its universal baitfish size allows it to tempt ...

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    Original price $ 4.79 - Original price $ 4.99
    Original price
    $ 4.79
    $ 4.79 - $ 4.99
    Current price $ 4.79
  • Original price $ 4.79 - Original price $ 4.99
    Original price
    $ 4.79
    $ 4.79 - $ 4.99
    Current price $ 4.79

    Super Fluke Jr 4" Zoom

    Zoom

    Without a doubt, the Zoom® Super Fluke® is the most popular soft jerkbait ever produced. Its realistic bait fish profile and split-tail design comb...

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    Original price $ 4.79 - Original price $ 4.99
    Original price
    $ 4.79
    $ 4.79 - $ 4.99
    Current price $ 4.79
  • Original price $ 11.99 - Original price $ 11.99
    Original price
    $ 11.99
    $ 11.99 - $ 11.99
    Current price $ 11.99

    3DB Jerkbait - Yo-Zuri

    Yo-Zuri

    The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible minnow shape. It is the only jerkbait designed with “Flat Sides,” which make it ...

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    Original price $ 11.99 - Original price $ 11.99
    Original price
    $ 11.99
    $ 11.99 - $ 11.99
    Current price $ 11.99
  • Original price $ 11.39 - Original price $ 11.99
    Original price
    $ 11.39
    $ 11.39 - $ 11.99
    Current price $ 11.39

    3DB Shad - Yo-Zuri

    Yo-Zuri

    The Yo-Zuri 3DB Shad is a 2 3/4 inch, 3/8 ounce shad-style crankbait with a suspending buoyancy and 4 to 6 foot depth rating. True-to-life shad pr...

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    Original price $ 11.39 - Original price $ 11.99
    Original price
    $ 11.39
    $ 11.39 - $ 11.99
    Current price $ 11.39
There’s nothing quite like making that perfect catch, but it takes precision and patience to do right. Something that’s vital to that process are lures, which is why customers buy our fishing lures to have an edge up on the competition. Picking a lure to use is not an easy process, as there are countless options to pick from. This is why we do what we can to make our collection of lures diverse. Lures are a type of artificial bait designed to get the attention of larger predator fish. With the right fishing lures in your arsenal, these bigger, more desirable fish can be yours to catch. We want to make this fun for you, so check out what we have to offer and buy fishing lures here.