Shipping Under 13oz

Our articulated lure will take it to the next level, designed to attract the most difficult catch thanks to it's natural movement and the internal ...

The X-Swim 7" is designed with a slit belly. This lure features a segmented body for extra flexibility and life-like action. The X-Swim propels its...

The Willaimson Kensaki Jig is a metal saltwater jigging lure with an asymmetrical knife-shaped design (see image below description text). In-line ...

Introducing J-BRAID x8 GRAND, the new Ultimate Braid in Daiwa’s J-Braid Family. Strong, and resistant to abrasion yet well-bodied enough to lay smo...

Ideal for deep dropping, especially in stronger current when water movement challenges targeted presentations, the long and narrow Needle Jig appea...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

Cool and durable, our keychains are made with the same technology that we use to build our lures.

The X-Swim 3 3/4" is designed to cut and glide through the water. This lure features a segmented body for extra flexibility and life-like action. T...

Introducing J-BRAID x8 GRAND, the new Ultimate Braid in Daiwa’s J-Braid Family. Strong, and resistant to abrasion yet well-bodied enough to lay smo...

Introducing J-BRAID x8 GRAND, the new Ultimate Braid in Daiwa’s J-Braid Family. Strong, and resistant to abrasion yet well-bodied enough to lay smo...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

The ballyhoo: a baitfish that has earned the allegiance of saltwater anglers across the globe now, by virtue of Savage Gear’s patent-pending Pulset...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

Introducing J-BRAID x8 GRAND, the new Ultimate Braid in Daiwa’s J-Braid Family. Strong, and resistant to abrasion yet well-bodied enough to lay smo...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

Introducing J-BRAID x8 GRAND, the new Ultimate Braid in Daiwa’s J-Braid Family. Strong, and resistant to abrasion yet well-bodied enough to lay smo...

Introducing J-BRAID x8 GRAND, the new Ultimate Braid in Daiwa’s J-Braid Family. Strong, and resistant to abrasion yet well-bodied enough to lay smo...

Introducing J-BRAID x8 GRAND, the new Ultimate Braid in Daiwa’s J-Braid Family. Strong, and resistant to abrasion yet well-bodied enough to lay smo...

J-Braid x8 line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers ma...

Bomber' Long Shot Series Lures feature a wide-wobble that fish struggle to resist and an advanced casting system for unexpectedly long casts.