The Fatty has a short, thick, baitfish profile designed to emulate pilchards, croakers, pinfish, finger mullet, herring, threadfin shad, gizzard shad, bunker and others. The lure has a vertical, jig-like fall pattern, which often entices strikes as it descends. On the retrieve, the Fatty tracks straight with only a slight body wobble and tight tail wiggle. The eyelet position enables maximum action on slashing and erratic jig presentations. The Fatty is an extremely versatile lure and is highly effective using a variety of techniques.