All Products

Baits per pack 12 Premium Ballyhoo from the Florida Keys! All bait is brined, blast frozen, and vacuum packed for uncompromised quality. Ballyhoo ...

5 Boxes to a case

3lb box of whole squid Approximately 12 squid per box Squid species & packing brand may vary* California squid (Loligo opalescens)AKA: Calama...

Brown Shrimp (Penaeus aztecus)AKA: Bait ShrimpThere are many varieties of Shrimp, both freshwater and saltwater around the world, that live close t...

2-1/2 lb Block

This is your go to weedless jumpfrog. The hammerhead topwater frog has great casting distance and a good topwater dribble. Jump frogs generate so m...

The Goggle Eye or bigeye scads is abundant in warm seas throughout the world. It grows to about 15 inches long and feeds on small invertebrates, fi...

Everything loves to eat sardines and they are great bait either alive or cut, trolled or fished on the bottom. A widely used natural bait in Florid...

Green Tournament Master® Chum is 5/8″ ground, always ground from fresh menhaden, never frozen.Why is Tournament Master® the number one selling chum...

The EJF Jump Frog has a quick short bop the triggers explosive reaction strikes. This life-like Peacock Bass pattern series features red throats an...

Telescoping fishing rods are made of high density FRP for great power and sensitivity.It's light weight and perfectly balanced. Easily fits in car ...

The Fatty has a short, thick, baitfish profile designed to emulate pilchards, croakers, pinfish, finger mullet, herring, threadfin shad, gizzard sh...

Crappie Stalker Telescopic Bream Poles Crappie Stalker is “BAD” - in screaming red with brilliant silver flames. Features a leatherette gri...

Each jump frog is carved and tuned by hand. They have an unmatched topwater action that lure explosive strikes. Their wood body is extremely durabl...

The innovative Spooltek™ Fatty Swimbait hooks and holds hard-fighting game fish like no other lure. This unique 2-part swimbait has a short, thick ...

Glass minnows 5lb box Commonly used to chum or mixed in Glass Minnow (Anchoa mitchilli)Also known as: “Mahua” in the Florida KeysProminent featu...

Fresh frozen 8-10 in flying fish (vacuum packed 3 or 6 pk) 3-4 in flying fish (5 lb box) Species: Exocoetida Packing brands vary by availability ...

KwikStik Telescopic 10' 3-Piece Pole by South Bend®. Pearl white Kwikstik has been improved and updated with reinforced joint sections and a non-sl...

5lbs box Flash frozen cigar minnows Packaging brand & source may very.

Big fish can't resist the tantalizing, slow-rising action of new Shadow Rap Shad. Swimming with the infamous horizontal struggle with a vertical “r...

Slow OitRigged with two 4x strong hooks Slow pitch jigs are UV coated for better visibility. Using this type of jig on a fast retrieve the jig zi...

Hot dipped galvanized finish Wide flukes grab fast and hold tight Can be stored in most fluke type anchor storage devices Sits flat, easy to store...

The Stretch™ 9” is a hard bodied swimbait with a replaceable soft tail, available in Super Long Distance (SLD). It features a stainless steel conce...

99% UV Protection Premium Dri-fit Fabric Moisture Wicking Breathable Fabric The breathable section keeps your sunglasses from fogging up. The sof...